After a competitive review, the National Black Arts Festival (NBAF) has retained IMAGES USA, a leading full-service multi-cultural marketing communications firm, as a strategic partner to promote and generate awareness of the 2005 NBAF through market research, creative services, media and sponsor management. Robert "Bob" McNeil, president and CEO of IMAGES, said, "NBAF is the world's leading cultural festival that showcases the many artistic contributions of people of African ancestry. Our team is excited about this partnership, and we are ready to roll our sleeves up and get to work."