The feature road-trip comedy 29 Reasons to Run was written and produced by Georgia native Gary Weeks, who also stars in the film. The comedy finished out its final week in the southeast, concluding filming in Morris, Cuthbert and Georgetown, GA, as part of a 30-day shoot that also included locations in California, Nevada, Arizona, New Mexico, Texas, Alabama, and Louisiana.

Although it was Weeks' fifth feature screenplay, 29 Reasons to Run is his first to reach the screen. Gary was raised in Morris and studied at the University of Georgia and Georgia State University's film school before making the move to Los Angeles in 1999. Texas-born Damon O'Steen directed the film, marking the third film that he and Gary have teamed up on. His recent notable work includes the award-winning films Waiting on the Lost and Forgotten Hope.

The film features the music of Gary's brother, singer/songwriter Tony Weeks, who also headed the sound department. Producer Jamie Milhoff and director of photography Todd Tidwell rounded out the crew, which also included actors Branden Waits and Philip Boyd. Dubbed "The Magnificent Seven," the skeleton crew of seven people took on multiple crew jobs from gripping and gaffing to craft service and transportation, all the while guiding a cast of over 60 actors.

Murphy's Law takes over when slacker Jack Paradise (Gary Weeks) runs out of couches to sleep on, and decides to take a road trip to find his lost love. But first he has to trick his novel-challenged writer and best friend Peter Jonson (Branden Waits) into coming along and believing that this trip could be the story he's been searching to write all of his life.

Conyers-raised actor Philip Boyd costars as Matt, a shotgun-wielding, odd-job working, trust-fund-supported Texan who has been searching since college for a job right for his "unique" lifestyle, while keeping Paradise and Peter on the right track. Michael Ensign, Adam Kendrick, Thomas Alan Beckett, Scott Casperson, and Dru Updegraff star with local Atlanta actors Tara Frix and Eric Zwieg to round out the leading roles. Many Georgia actors were also cast in substantial supporting roles, including Gallagher Floyd, William Colquitt, Steve Whatley, Quay Lively, and Gynger Rogers. Also among the list of local faces in the film are Gary's wife Jessica Weeks, mother and stepfather Sara and Nick Bledsoe of Jefferson, GA, and grandmother Dorothy Gary of Morris, who play cameo roles against the backdrop of the beautiful south Georgia.